Gamification For Sales - Design Your Gamification Solutions

Workshop Overview

A cutting edge approach to sales, gamification is the process of applying game design theories to everyday situations, including business. The concept is simple: redesign everyday routines, tasks and interactions to be more game-like and engaging, ultimately enhancing customer experiences to be more fulfilling, fun, and productive.

This 2 day course on Sales Gamification is for staff involved in sales and anyone who would like to improve their sales strategy and programs and boost sales. It will suit both those with no knowledge of gamification and those who have used it, but are unsure how to choose the right strategy

Key benefits of attending this workshop

By end of this course, delegates will be able to:

  • UNDERSTAND what is gamification and why it matters to businesses
  • ADOPT the GAMIFICATION + gamification design framework
  • BRAINSTORM in problem solving with gamification
  • BUILD and DESIGN a gamification prototype
  • PLAY TEST the designed prototype
  • GET TO KNOW the psychology of fun and engagement
  • MOTIVATE customers to accept a game
  • RAISE awareness
  • BUILD buy-in
  • INTRODUCE initial adoption
  • MAINTAIN and REFINE the game
  • IDENTIFY the business objectives and reasons for using the game mechanics
  • UNDERSTAND the dangers of relying on monetary rewards and what are the alternatives
  • BOOST sales with gamification

Who Should Attend?

This workshop is specifically designed for professionals, mainly decision makers, both directly and indirectly involved in B2C sales, including:

  • Business Owners
  • CEO’s, Managing Directors
  • Chief Sales Officers
  • Chief Marketing Officers
  • Chief Technology Officers
  • Directors, Asst Directors
  • Presidents, Vice Presidents
  • Sales Directors
  • Sales Managers
  • Sales Agents
  • Sales Engineers
  • Brokers
  • Telemarketers
  • Supervisors

…whom are directly or indirectly involved in the following departments:

  • Public Relation
  • Communication
  • Sales Promotion
  • Sales Administrator
  • Sales & Distribution
  • Sales & Publicity
  • Sales Growth Planning
  • Sales Operations
  • Sales Process
  • Business Development

Why you should Attend?

Learners’ understanding if the theory and practice of Gamification for Sales will be developed through the use of variety of learning methods including gamification techniques, lectures, group work and on-line activity, quizzes, videos, case studies, learner-led presentations and role plays.

The goal of this training is for participants to understand what gamification is, how it links to games, how games work and inspire gamifications and how they can design their own gamification solutions. By end of this course, participants will be able to know when and how to employ gamification and have an understanding of what gamification can do for sales and marketing in their organization.